Description

Red Roof Loves Country! America’s most recognizable name in economy lodging holds a FREE concert with KingBilly, the stars of GAC’s reality show Who Is KingBilly at the Red Roof in West Palm, Florida. Country Music band, KingBilly will be performing free acoustic concerts at Red Roofs across the South and West Coast over the coming months as part of the Red Roof Loves Country campaign. Theband is also featured in a signature Great American Country (GAC) TV reality series Who Is KingBilly,as well as, GAC Shortcuts segment (brief snapshots of the band) in addition to future on-air content with Red Roof branding woven into the narrative. Red Roof Brand Ambassadors are creating a musical bridge between Country Music devotees, Red Roof guests and the consumers who balance both worlds. “Red Roof knows its guests,” says Red Roof CEO, Joe Wheeling. “They love Country Music, they love football; they are patriotic and hard working. Red Roof Loves Country is our way of giving backtoour customers, connecting them to the music and artists they love.” Red Roof is a leader in theeconomy hotel market with both franchise and corporate-owned properties, serving millions of guestseach year. The company and its hotels are known for a warm and welcoming spirit, along with higher-end amenities at an economy price. With coast-to-coast locations, Red Roof will feature Smart-by-Design®, value-added amenities that are simple and economical, yet meet the needs of Red Roof’s mostfrequent guests. Red Roof recently unveiled its All-Inclusive King Room, offering guests an enhancedcommunication package with other top-flight room amenities. The Columbus, Ohio-based company hasmore than 4,500 employees.