We are seeking a results-driven Digital Marketing Specialist to develop and execute digital marketing strategies that enhance brand awareness, drive lead generation, and support business growth. This role will be responsible for managing online campaigns, content creation, social media engagement, and website optimization.

Key Responsibilities

• Social Media Management – Develop and execute social media strategies for platforms like Instagram, Facebook, LinkedIn, and YouTube. Grow audience engagement and manage paid campaigns.
• Content Creation – Design and publish high-quality content, including graphics, short-form videos, blog posts, and email marketing campaigns.
• SEO & Website Management – Optimize website performance, manage SEO strategy, and ensure content is optimized for search rankings.
• Email Marketing – Plan and execute email campaigns targeting real estate professionals, investors, and potential clients.
• Paid Advertising (PPC & Social Ads) – Manage and analyze Google Ads and Facebook/Instagram ad campaigns to maximize ROI.
• Analytics & Reporting – Track key performance metrics and prepare reports with actionable insights.
• Brand Development – Ensure cohesive branding across digital platforms and marketing materials.
• Lead Generation Support – Work with the sales team to implement lead capture and nurture campaigns.

Qualifications & Skills

• 2-5 years of experience in digital marketing, preferably in real estate, title, or related industries.
• Strong knowledge of SEO, PPC, Google Analytics, Meta Ads, and email marketing platforms.
• Experience with content creation tools like Canva, Adobe Suite, or video editing software.
• Strong writing skills for social media, email campaigns, and blog content.
• Familiarity with real estate marketing strategies is a plus.
• Ability to work independently and manage multiple projects simultaneously.
• Creative mindset with a data-driven approach to marketing.